Medical Insight, Marketing Results
Accurate ABPI and MHRA-aware content written by a UK registered pharmacist.
What I do
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Patient-facing content
Online pharmacy product pages/medical blogs that explain medicines clearly, written to UK advertising rules for medicines.
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Healthcare professional materials
Posters and slide decks built from the primary evidence.
Selected work
Why clients choose PharmaContent Studio
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UK spelling and NHS pathways
A generalist writer often uses US spelling and brand names.
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NICE guidance and peer-reviewed trials
A generalist writer often relies on general web sources.
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Written within ABPI and MHRA guidance
A generalist writer is often unaware of the rules on advertising medicines.
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Written by a registered pharmacist
Work from a generalist writer usually needs a clinical review afterwards.
Cong Cao (MPharm, PGDip, IP) is a UK-registered pharmacist (GPhC) with over seven years of experience in hospital and community pharmacy as well as industry. Cong works in Medical Affairs, creating and reviewing medical content every day.
Meet the pharmacist behind the content
What clients say
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