Our Work
Examples of projects delivered for pharmacy businesses and healthcare organisations
Varenicline Product Page
Target Customer: Online Pharmacy
✅ SEO Benefits:
Search intent: Captures both transactional (“Buy Varenicline online”) and informational queries (“How does Varenicline work,” “How effective is Varenicline”).
Meta optimisation: Meta description uses emotional appeal and benefit: “Ready to quit smoking for good? Varenicline reduces cravings and withdrawal, to double your chances of success”.
Comprehensive FAQ structure: Covers cost, mechanism, effectiveness, dosage and side effects. Ideal for ranking on multiple queries.
Key Highlights
Balances scientific accuracy with readability, targeted for online pharmacies and healthcare brands need for patient-facing material.
Clinical trial statistics broken down and explained without overwhelming the reader.
Orlistat Product Page
Target Customer: Online Pharmacy
✅ SEO Benefits:
High-value queries: Naturally integrates keywords like “How does Orlistat work” and “Weight loss tablets” while providing authoritative content which Google rewards.
Natural keyword integration: Long-tail queries like “How effective is Orlistat” and “Orlistat results” are answered comprehensively, increasing chances of featured snippets.
Long-form content: 2,000+ words with clear H2/H3 subheadings and FAQs. Google favours detailed, structured product pages: improves discoverability and ranking.
Results are translated into relatable language (“41% of users lost 10% or more of their body weight in one year”). This reassures patients with evidence while avoiding jargon.
Complex pharmacological process (“blocks the absorption of around 30% of dietary fat”) explained in plain English, making it clear for patients without oversimplifying.
Key Highlights
5 Medical Reasons You’re Not Losing Weight
Target Customer: General Public
✅ SEO Benefits:
Targeted Queries: Optimised for high-search intent queries like “Why can’t I lose weight on antidepressants” to capture niche, organic traffic.
Subheadings: “Stress: The Silent Weight Loss Saboteur” is both keyword-rich and engaging, great for CTR and shareability.
Internal Linking opportunities: The blog creates opportunity to link out to relevant product pages (e.g. Orlistat for weight loss, sleep aids for insomnia, stress support).
Key Highlights
Connects science (cortisol release leading to fat storage) with everyday struggles (comfort eating, disrupted sleep). A medical concept made relatable.
Identifying red flags and safety netting to show medical responsibility and builds patient trust.
How Much Weight Can You Lose in A Month With Mounjaro?
Target Customer: Online Pharmacy
✅ SEO Benefits:
Headline-driven format: “How much weight can you lose in a month with Mounjaro” is ultra-specific, matching exactly how patients search on Google.
Long-tail keywords: Great at capturing long-tail intent (“How much weight can I lose per month”) and increasing engagement with personalised, scenario-driven writing (“What does this mean for you?”).
Trend-driven content: The blog taps into a current health trend (GLP-1 medications for weight loss). This makes it highly shareable on social media, driving backlinks and improving domain authority - two major SEO ranking factors.
Key Highlights
Use of graphs from clinical trials to support scientific arguments and display information visually.
Provides patient relevance to abstract statistics (“If you weigh 113kg, you could lose just under or over 1kg a month”), building relatability and motivation.
Medical Copywriting
Target Customer: Retail and Online Pharmacies
✅ SEO Benefits:
Customer appeal: Aimed to attract both transactional and emotional searches (“Quit smoking support,” “Buy Zyban online”). Headline balances keyword and patient appeal.
Smart keyword integration: (“Finasteride,” “Slow hair loss,” “Support regrowth”) and positive framing equals improved CTR.
Content variety: Multi-keyword ranking covering smoking cessation, sexual health and hair loss treatments.
Key Highlights
Clear headline and empathetic tone, acknowledges quitting is tough while positioning Zyban as supportive. This makes a daunting topic feel approachable.
Going beyond clinical benefit by reframing outcome as emotional reassurance (“Confidence”). Patient-centric copy.
Medical Copywriting
Target Customer: Retail and Online Pharmacies
✅ SEO Benefits:
High-intent search targeting: “Order contraceptive pill online” and conversational subheadings that align with patient search queries.
Multiple search intents: Several covered in one section: “Arthritis pain relief,” “Period pain,” “Buy Naproxen online” - ensuring wide organic reach.
Answering patient queries: Content answers patient questions (“How to get the pill online,” “Naproxen for period pain relief”). Matching intent increases dwell time and reduces bounce rate, boosting rankings.
Key Highlights
Strips away complexity with a direct, calm tone:(“Fits around your life, not the other way around”). Builds trust by stressing safety and effectiveness.
Makes the clinical benefit (pain relief) relatable by painting a lifestyle picture (“Get back to your day with comfort”). Strong emotional hook.
Our 4-Step Process
Select the service which best fits your requirements.
Complete the project form below (providing as much detail as possible helps ensure the best outcome).
You’ll be contacted by email within 24 hours to confirm the brief, clarify any details and agree on timelines.
A first draft is prepared, shared with you for feedback and refined until the final content meets your needs.